noun ·Rare ·Advanced level

Definitions

Noun

1. 1
   The combination of two or more well-known brands for marketing purposes, to strengthen one another's preference or purchase intentions, or to reach a broader audience. countable, uncountable

Etymology

From co- + branding.

Editorial Guides For "co-branding"

Brand Voice Consistency: Keep Tone Unified Across Pages

Practical framework to keep product, marketing, and support copy aligned.

Data sourced from Wiktionary, WordNet, CMU, and other open linguistic databases. Updated March 2026.