What does "neuromarketing" mean?

A marketing discipline that studies consumers' sensorimotor, cognitive, and affective responses to marketing stimuli.

What is a synonym for "neuromarketing"?

Common synonyms include: neuro marketing, neuro-marketing.

noun

noun ·Rare ·Advanced level

Noun

1
A marketing discipline that studies consumers' sensorimotor, cognitive, and affective responses to marketing stimuli. uncountable
2
marketing based on studies of consumers' sensorimotor, cognitive, and affective responses wordnet

From neuro- + marketing.

Using Modern Slang in Marketing Without Sounding Forced

Apply internet and pop-culture language safely in social and brand campaigns.

Data sourced from Wiktionary, WordNet, CMU, and other open linguistic databases. Updated March 2026.