Uberization

noun

noun ·Rare ·Advanced level

Definitions

Noun
  1. 1
    The transformation of an existing industry or economy with the help of computing platforms, especially mobile applications, and temporary employment schemes. uncountable

    "This Uberization of activism allows corporate sponsors to call the tune: Consider how for-profit colleges leaned on vulnerable students for political pressure, how Comcast enlisted its philanthropic beneficiaries to support the Time Warner merger or the way that the beverage industry hired protesters to oppose soda taxes."

  2. 2
    Alternative letter-case form of Uberization. alt-of, uncountable

Synonyms

All synonyms
uberficationuberification

Example

More examples

"This Uberization of activism allows corporate sponsors to call the tune: Consider how for-profit colleges leaned on vulnerable students for political pressure, how Comcast enlisted its philanthropic beneficiaries to support the Time Warner merger or the way that the beverage industry hired protesters to oppose soda taxes."

Etymology

From Uber + -ization. Genericized trademark from the decentralized ridesharing service Uber.

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Data sourced from Wiktionary, WordNet, CMU, and other open linguistic databases. Updated March 2026.