Cruelty-free

In Los Angeles, vegan fashion is a thing now, and retailers are doing their best to meet growing demand for cruelty-free clothing and footwear.

We buy only cruelty-free cosmetics.

It can be particularly hard to tell what is and isn't cruelty-free, as the term isn't regulated; any brand can claim to be so. The only way a company can be totally cruelty-free is when no animal testing has happened at any point during production.