Hypnopaedia

'In the end,' said Mustapha Mond, 'the Controllers realized that force was no good. The slower but infinitely surer methods of ectogenesis, Neo-Pavlovian conditioning and hypnopædia…'

Sometimes this Malay, a youngish man with a most charming smile, would be deferential to Crabbe, showing great anxiety to learn; at other times he would enter the office as though, in sleep, an angel had visited him, teaching him all in painless hypnopaedia.