In-your-face

He's a really in-your-face kind of guy.

Tom is a really in-your-face kind of guy.

But the firm’s in-your-face attitude—and the relentless pressure to perform—takes its toll.

It's sexual but not quite so in-your-face.

The in-your-face name was deliberate, Ms. Lugrin said.

The performance on the Wharfedale Line is among the best on Northern's network, and Hornby says the posters, along with displays on station ticket machines and in local media, have engendered a sense of competition with managers on other lines, who want to see this type of marketing on their routes. This new in-your-face type marketing can now be seen across much of the North of England.