Misinvocation

If the circumstances are not in order, the uttering of a performative is a “misinvocation" and the act is disallowed.

To rationalize their self-validating procedure, they even misinvoke Thomas Kuhn's notion of "normal science,” apparently unaware that a like misinvocation could even legitimate exorcism and other forms of sheer quackery.

To use an example from Austin, when one promises a donkey to give it a carrot with no intention of doing so, two sorts of infelicities are in play: an insincerity and a misinvocation (23).