Pseudofeminist

The ads deployed pseudofeminist rhetoric with implicit references to Title IX and sexual assault, casting trans students as patriarchal threats to women’s hard-won rights: “The end of girls’ sports? Her dreams of a scholarship shattered, your 14-year-old daughter just lost her position on an all-girl team to a male … and now she may have to shower with him. Are you willing to let that happen?”

These pseudofeminists consistently preach feminism with one hand while practicing traditional sexism with the other.