Trumpiness

But if you put all these theories aside, and look instead at his personality, then something different emerges--not Trump, but Trumpiness.

The increased Trump-iness of the second debate, in 2 charts

The overwhelming, suffocating, insurmountable Trumpiness may work at some place like Disney World, where the brand stands for decades of family-friendly, unadulterated joy.

If there were a cure for Trumpiness, the Koch brothers would be sneaking it into Trump’s soft drinks the way Russian President Vladimir Putin’s agents allegedly sneak polonium-210 into journalists’ cocktails.