Datafication

Rendition describes the concrete operational practices through which dispossession is accomplished, as human experience is claimed as raw material for datafication and all that follows, from manufacturing to sales.

Source: wiktionary

I discovered the work of scholars Nick Couldry and Ulises A. Mejias, whose foundational text The Costs of Connection, published just that year [2019], argued that Silicon Valley’s pervasive datafication of everything was leading to a return of disturbing historical patterns of conquest and extractivism.

Source: wiktionary