Lovemark

noun

noun ·Rare ·Advanced level

Definitions

Noun
  1. 1
    An enhanced brand that inspires love and respect in consumers.

    "The corporate brand can become a lovemark because of the firm's products, but as a concept a lovemark in no explicit way dictates purchase, awareness or loyalty of ^([sic]) a particular product."

Example

More examples

"The corporate brand can become a lovemark because of the firm's products, but as a concept a lovemark in no explicit way dictates purchase, awareness or loyalty of ^([sic]) a particular product."

Etymology

From love + mark, modelled on trademark or similar. Introduced in the 2004 book Lovemarks, by businessman Kevin Roberts.

More for "lovemark"

SynonymsSentencesPronunciationTranslate

Next best steps

Find stronger synonymsSee usage examplesCheck pronunciationBrowse writing guides

Data sourced from Wiktionary, WordNet, CMU, and other open linguistic databases. Updated March 2026.