On-brand

"On-brand" in a Sentence (6 examples)

The use of red and yellow is very on-brand for McDonald's.

"The Zipcar Low-Car Diet, a very on-brand promotion that gets people to blog about giving up their cars, fits the lifestyle."

2017, "How to Write an On-Brand and Engaging Staff Handbook", TEAMango.com, 23 January.

A Canadian who loves hockey? I guess that's pretty on-brand.

2019, Morgan Chalfant and Brett Samuels, "Trump attacks on Vindman trigger backlash", The Hill, 29 October. "The attack was on-brand for Trump, who has a well-earned reputation as a counterpuncher when criticized."

2020, Kole Musgrove, "Seahawks QB Russell Wilson talks Super Bowl interception during AMA", Seahawkswire.usatoday.com, 31 January. "However, Wilson’s response was rather on-brand for the eternally optimistic signal-caller."

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Data sourced from Wiktionary, WordNet, CMU, and other open linguistic databases. Updated March 2026.