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Advertorial
//ˌædvɚˈtɔɹi.əl// noun
Definitions
Noun
- 1 An advertisement written in the form of an objective editorial, presented in a printed publication, and usually designed to look like a legitimate and independent news article.
"BuzzFeed leads the pack with what it calls “native advertising,” a euphemism for advertorials."
- 2 an advertisement that is written and presented in the style of an editorial or journalistic report wordnet
Etymology
Blend of advertisement + editorial, 1946.
See also for "advertorial"
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