What does "bewitchery" mean?

The power of bewitching or fascinating; charm; witchcraft.

Bewitchery

Common synonyms include: alchemy, animal magnetism, appeal, attraction, beguilement, blandishment.

noun

noun ·Rare ·Advanced level

Noun

1
The power of bewitching or fascinating; charm; witchcraft. countable, uncountable
"There is a certain bewitchery or fascination in words."
2
magnetic personal charm wordnet

"There is a certain bewitchery or fascination in words."

From bewitch + -ery.