Daypart

noun, verb

noun, verb ·Rare ·Advanced level

Definitions

Noun
  1. 1
    A part of the day in which a type of radio or television program apropos for that time period is aired.

    "Prime time is the daypart with the most viewers."

Verb
  1. 1
    To divide the broadcasting day of (a station) into periods airing different types of material. transitive

    "Much like TV and radio, programming on the Station will be dayparted. Mornings will contain more music news, afternoons will have a heavy promotional focus on Streamland's and SonicNet's Addicted to Noise Web sites, and nights will focus on live entertainment."

  2. 2
    To assign (material) to such a period. transitive

    "Like most R&B stations, rap is dayparted after 6 p.m. but shunned between the hours of 9 p.m. and midnight, when the station runs its quiet storm show."

Example

More examples

"Prime time is the daypart with the most viewers."

Etymology

From day + part.

Data sourced from Wiktionary, WordNet, CMU, and other open linguistic databases. Updated March 2026.