Demarketing

noun, verb

noun, verb ·Rare ·Advanced level

Definitions

Noun
  1. 1
    Marketing where the goal is reducing the demand for goods or services. uncountable

    "The "just say no" advertising campaign was mostly ineffective demarketing of illegal drugs."

Verb
  1. 1
    present participle and gerund of demarket form-of, gerund, participle, present

Example

More examples

"The "just say no" advertising campaign was mostly ineffective demarketing of illegal drugs."

Etymology

From de- + marketing.

Data sourced from Wiktionary, WordNet, CMU, and other open linguistic databases. Updated March 2026.