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Motivation
//ˈməʊ.tɪ.veɪ.ʃən// noun
Definitions
Noun
- 1 Willingness of action especially in behavior.
- 2 the psychological feature that arouses an organism to action toward a desired goal; the reason for the action; that which gives purpose and direction to behavior wordnet
- 3 The action of motivating.
- 4 the act of motivating; providing incentive wordnet
- 5 Something which motivates.
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- 6 the condition of being motivated wordnet
- 7 An incentive or reason for doing something.
- 8 A research rating that measures how the rational and emotional elements of a commercial affect consumer intention to consider, visit, or buy something.
"The motivation scores showed that 65% of people wanted to visit our website to learn more about the offer after watching the commercial."
Etymology
From French motivation. Morphologically motivate + -ion.
See also for "motivation"
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