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Puffery

//ˈpʌfəɹi// noun

Definitions

Noun
  1. 1
    An act of puffing. countable, uncountable
  2. 2
    a flattering commendation (especially when used for promotional purposes) wordnet
  3. 3
    Excessive or false public praise. countable, uncountable
  4. 4
    Superficial or insubstantial material; fluff. countable, uncountable

    "Harvest was promptly pegged as a "lite" group, a purveyor of pop puffery."

Etymology

From puff + -ery.

See also for "puffery"

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