Self-branding
noun
noun ·Rare ·Advanced level
Definitions
Noun
- 1 The process of developing one's brand. uncountable
"They engage in self-branding techniques that present traditional, white, male-dominated values as desirable and aspirational."
Synonyms
All synonymsExample
More examples"They engage in self-branding techniques that present traditional, white, male-dominated values as desirable and aspirational."
Etymology
From self- + branding.