Clickbaity

That video title looks clickbaity.

Source: wiktionary

[…] all I can wonder is, "How would the 'Like A Prayer' video have been received in the age of Twitter and SEO-happy music blogs trying to capitalize on the clickbaity ways of its plotline and the artist behind it?"

Source: wiktionary

"Clickbaity headlines are taking over the Web. Today, publishers make more money from quantity than quality. They're incentivized to manipulate lots of people into clicking on a headline instead of getting engaged readers," CentUp stated.

Source: wiktionary

To put it another way: at the moment, Facebook assumes that people click on exactly the material that they want to click on, and that if it serves up a lot of clickbaity curiosity-gap headlines, then it’s giving its users what they want.

Source: wiktionary