Lexically

I think orthography should be etymological. Etymological letters or diacritics help promote textual comprehension with related or lexically similar languages.

Source: tatoeba (4768266)

It is important to note that connotation is different from an unambiguous “double meaning” or “pun.” With a pun both meanings have to be lexically current but with connotation it is the multiple, even ambiguous, associations of each word that are important.)

Source: wiktionary