Rebrand
/ɹiːˈbɹænd/ noun, verb
noun, verb ·Rare ·Advanced level
Definitions
Noun
- 1 A change to the brand name, logo, or image of a product or company.
"Management decided it was time for a complete rebrand."
Verb
- 1 To change the brand name, logo, or image of a product or company.
"Acme Co. is trying to rebrand their line of toasters under the Bewidget name."
Example
More examples"Algeria seeks to rebrand its economy."
Etymology
From re- + brand.