Trialability
noun
noun ·Rare ·Advanced level
Definitions
Noun
- 1 The quality or degree of being trialable. uncountable
"The extent to which an innovation can be used on a limited basis prior to making a full-blown commitment is referred to as trialability. In general, new brands that lend themselves to trialability are adopted at a more rapid rate."
Example
More examples"The extent to which an innovation can be used on a limited basis prior to making a full-blown commitment is referred to as trialability. In general, new brands that lend themselves to trialability are adopted at a more rapid rate."
Etymology
From trial + -ability.