Genericization
/dʒəˌnɛɹɪsaɪˈzeɪʃən/
"Genericization" in a Sentence (1 examples)
Successful companies have strategies to protect their trademarks and fend off the creep of genericization, Mr. Taylor said.
Successful companies have strategies to protect their trademarks and fend off the creep of genericization, Mr. Taylor said.